Abstract:Performance evaluation of supply chain is a newly sprung up research field, and especially the performance evaluation of the e-commerce supply chain is sure to be a new trend in this field. The paper, based on the fuzzy theory, establishes a model of performance evaluation of fuzzy unity, which makes full use of fuzzy clustering analysis to classify and evaluate multiple e-commerce supply chains. And then the paper shows how to apply the evaluation method by giving a sample of analysis. The paper tries to put forward an evaluation method combining the quantitative and qualitative analysis to optimize e-commerce supply chains.
Key words:E-Commerce; supply chain; performance evaluation; clustering analysis; Fuzzy
